Question 1

What's included in the Launch Project fee?

Accepted Answer

The one-time Launch Project (starting at $8,000) covers brand identity, website design and development, and initial SEO setup. It includes up to 2 rounds of revisions and a defined page count. That starting price assumes the project is properly scoped upfront: additional pages, extra revision rounds, or requirements uncovered after scoping are quoted and billed separately, so there's no surprise scope creep on either side.

Question 2

How do the retainer tiers work?

Accepted Answer

After launch, ongoing work moves to a monthly retainer: Foundation, Growth, or Full-Stack Partner. Each tier has a defined monthly scope, so you know exactly what's included. You can move up a tier as your needs grow, no need to restart the relationship.

Question 3

Do you only work with businesses in Boulder County?

Accepted Answer

Boulder, Longmont, Golden, Lafayette, Louisville, Niwot, and Nederland are the primary service area for local SEO purposes, but the work itself isn't geographically limited. If you're a good fit for full-stack brand and marketing support, location isn't a dealbreaker.

Question 4

What if I just need one thing, not a full retainer?

Accepted Answer

The Launch Project works as a standalone engagement if you just need a brand refresh or a new site with no ongoing commitment. AI Strategy Consulting is also available on its own, separate from the retainer tiers.

Question 5

What does AI Strategy Consulting actually involve?

Accepted Answer

A working session (or series of sessions) to figure out where AI genuinely fits your business, whether that's your own workflow, your marketing, or your product, grounded in what's actually useful right now rather than hype. It's available standalone or bundled into the Full-Stack Partner tier.

Question 6

Do you help my business show up in AI search results like ChatGPT and Perplexity?

Accepted Answer

Yes. This is increasingly part of standard SEO work, not a separate add-on: structuring your site's content, schema, and messaging so AI answer engines can accurately find, understand, and recommend your business, alongside traditional Google rankings.

Question 7

Which platform should my website be built on?

Accepted Answer

It depends on your business, not on a favorite tool. A custom Next.js build suits brands that want full ownership and top performance. Webflow, WordPress, or Shopify suit teams that want to edit content or sell online on their own. An AI-accelerated build suits businesses that need a professional site quickly and at a lower cost. I recommend the right fit during the discovery call.

Question 8

How fast can we get started?

Accepted Answer

Usually within a week of an initial discovery call. Since it's one person handling strategy, design, and build rather than a chain of internal handoffs, there's less lag between deciding to move forward and actual work starting.

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